The 2025 impact factor for Innovative Marketing is 1.2. The journal is listed as JCR Q4 in the current Journal Metrics dataset.
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Ranked #1,569 in Business & Management by impact factor and #30 among Q4 Business & Management journals. This context helps compare Innovative Marketing against journals publishing in the same field.
Published 364 papers across the last 5 recorded years with a current impact factor of 1.2.
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